Web Design Overview & Our Process
Mid America Web Solutions offers professional web design services in Southern Illinois for clients looking to establish an online presence for their business. If your business doesn’t have a website, we can offer you a wide variety of services and options to help get you started! We can also take your old, outdated website and give it a fresh, sleek new look that will be sure to please your existing customers and help advertise to new ones. A website is a true reflection of who your company is and should correctly articulate the services or products that you offer.
All of our websites are built to specification and are individually tailored to the specific needs of each client. We spend a great amount of time and attention to detail in making sure that your new website is built to your utmost satisfaction and that the user experience is optimized to the maximum.
Unlike other local Southern Illinois web design agencies, we only use open source WordPress software to develop our websites. This means our customers will never be tied down to any proprietary software license contracts or template systems, leaving them free to move ahead with the times and stay on top of the latest technologies and web standards.
We also utilize a “mobile-first” approach to website design and are the Southern Illinois region’s experts in the development of fully responsive, mobile compatible websites. Internet users on smartphones and other portable devices now exceed traditional desktop computer users, therefore making it especially important to have an online presence that caters to the needs of this ever increasing audience. We can help small businesses in the Southern Illinois area make the transition into the mobile website age and create a website that is 100% future-proof!
Why Choose Mid America Web Solutions?
In business since 1997, Mid America Web Solutions has been recognized as the top professional web design company in the Southern Illinois region and St. Louis Metro East area.. For over 15 years we have been the web design company of choice for many of the Metro East area’s most well known law firms, school districts, villages, townships and chambers of commerce. Our extensive and diverse client portfolio illustrates our company’s vast expertise in the web design industry. Over the years our clients have continually praised our excellent work and customer service. We work tirelessly to ensure the complete satisfaction of our customers and place great emphasis on building and maintaining strong business relationships with them.
We employ a team of skilled, experienced web designers and developers who enjoy the challenge of taking on any project that comes our way; either simple or complex. Our wide range of internet and web services allows us to serve nearly every one of our clients’ needs.
Maintaining a professional web presence is one of the most important components of managing a successful business. This is especially true these days with consumers being much more informed and educated than in the past. The vast reaches of the internet allow potential customers to do extensive research about a business prior to contacting them for services or products. Your website needs to give potential new clients a good first impression in order to entice them to want to contact you.
Our services include a wide range of web and internet solutions. As a professional web design company, we take the time to listen to our clients’ ideas and needs. Based on gathered feedback, our web development team will work quickly and efficiently to create a design that accurately represents what your company wishes to promote online. These days, having a website is one of the most important investments a company can make. Putting your company name out on the internet allows you to expand your customer base, especially since your website could be seen by millions of users. This differs greatly from the past when phone books were typically the only way to market your company to a large audience.
Our years of experience in knowing and understanding what the typical online user expects from a website allows us to offer suggestions to you. For some, the development of a new website can seem like a daunting, time-consuming task. Mid America Web Solutions simplifies the entire process for you! Even upon completion of your web project, we will always be here to offer support for you should you require our help.
Websites Plus Online Marketing
When setting up a new website, it is very important to have a clear strategy of how you would like to market yourself to the online world. The website’s target audience also needs to be established long before a new site is launched. We have years of online marketing experience and know what it takes to put your business on the map to the online world.
We offer services such as Search Engine Optimization, Social Media Marketing and Email/Newsletter Marketing to help your business reach new customers. Potential new consumers need to know all about your business before spending money with you. You need to send a clear message to new clients that what you offer is superior to that of your competitors. The most effective way to distribute your message is via effective online marketing.
Because there are so many online marketing options available, we work closely with our clients to help them decide which solution will be most effective for their type of business and budget size. By establishing clear marketing goals upfront, we greatly increase the opportunities for your business to be successful online.
Our custom web design process is divided up into 3 phases
The first step will be for our design team to meet with a potential client to discuss ideas and gather information as to what kind of website is required for their business. We will take the time to learn about your company and the services you provide. We will offer our feedback and suggestions based on your provided information to assist you in making decisions as to how you would like your website to look and function. If you have an existing website, we will do an in-depth assessment of it and offer our expertise as to how it can be improved.
Concept & Design
Once we have gathered the necessary information from you, the next step will be for us to develop a customized website concept based on your ideas and feedback as to how you would like the interface of your new website to look. We will incorporate your logo and it’s colors into the interface of the design to ensure that your new site will be branded properly to maintain consistency with your company’s image. Other design elements such as banners, navigation menus, images, icons and sidebars are also included in the concept for demonstrative purposes.
Coding & Development
Upon approval of the concept, we will next move on to the final phase of the project which will involve coding and developing the mockup into a functional, working website integrated inside of WordPress. We make sure that your website is coded to be “search engine friendly” and that it validates as being compliant with the World Wide Web Consortium’s (W3C) standards for HTML5 code. This will guarantee that your website is built correctly in accordance with the latest web and search engine compliance standards. It will also be built as fully responsive, meaning that the layout with re-size itself to display seamlessly on any mobile phone, tablet or desktop device and be compatible with all major web browsers. The architecture of the website will also be coded to maximize the user experience of your customers and keep them actively engaged with all that your website has to offer.
We develop websites in accordance with the latest industry standards
Added Services after Website Completion
Verify Google Business Listing
A Google Business Listing makes it easier for customers to find information about your business online; including name, address, phone number, hours of operation and ratings/reviews. Your verified business information will also appear in Google Maps, helping customers find directions to your business location. Mid America Web Solutions will setup and verify your Google Business Listing on your behalf, ensuring that your company profile is set up correctly to help customers find you online.
Google Analytics Installation
Following the launch of your website, we install Google Analytics tracking capabilities. Google Analytics is a powerful tool that provides detailed statistics and advanced metrics about the traffic that your website is receiving and how users are finding you online. It is also a useful tool to help you make informed and educated decisions as to how to proceed forward with the future direction of your website and develop an effective online marketing strategy.